Śnieżka Annual Report 2022

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The sales performance in the period January-December 2022 on the main markets:

In 2022, the Śnieżka Group generated sales revenue of PLN 791,686 thousand. The consolidated performance was positively affected by higher sales on the Polish market, which has a dominant share in the Group’s total revenues. Negatively – lower sales on the Hungarian (as for PLN, an increase was recorded in the local currency) and Ukrainian markets.

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Consolidated net revenues from sales of products:

Obtaining comparable year-on-year revenues of the Group was also possible owing to a properly shaped marketing and sales strategy as well as pricing policy. It assumes i.a. maintaining a balance between keeping market shares and realized margins.

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Carbon footprint

FFiL Śnieżka SA recorded a decrease in the carbon footprint in the scope 1 compared to the base year 2020. In 2022, this decrease was -46% y/y. This is the result of reducing fuel consumption, including natural gas.

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How we create value

At the heart of the Group's business model is the ability to create high-quality products and create and manage strong, recognizable brands.

All the described components of the business model allow the Group to be close to its customers and business partners. This closeness is understood as the physical availability of products in retail outlets that ensure and build the appropriate level of customer experience.

The war, which was the result of Russian aggression against Ukraine, fundamentally changed our environment in many aspects: not only social and political, but also economic. On February 25, 2022, just one day after it broke out, we suspended the operating activities of our company Śnieżka-Ukraina. We immediately took measures to support our employees and protect our assets.

Piotr Mikrut President of the Management Board

Projects and initiatives